You decide where and when you show what to whom 👊🏻
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You decide where and when you show what to whom 👊🏻 🌙 You decide if you want to shave the bikini l...
Now they are finally here! Shortsini swimming shorts Recycled! Better than ever!
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Now they are finally here! Shortsini swimming shorts Recycled! Better than ever! In sizes up to 4...
We were going to expand this year…
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…but we tripped and fell head over heels! If you're one of all the lovely people who waited to bu...
Lerum magazine's article
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Mudroom company wants to change bathing fashion for girls
News A more equal swimwear. That i...
Lack of equality can be found in all parts of society,
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Lack of equality can be found in all parts of society, large and small. Creating a product that i...
Heard that there are now products to make up the bikini line.
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Heard that there are now products to make up the bikini line. So it's apparently not enough to sh...
Do you know all of Shortsin's smart functions?
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Do you know all of Shortsin's smart functions? 🌙 Soft and comfortable panties 🌙 The inner panty i...
A thought struck me as I was brushing my son's hair…
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I was struck by a thought while brushing my son's hair this weekend - "wonder if brushing hair is...
Time to kick-off with work...
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Time to kick-off with work but you don't want to hang out with your colleagues in panties and bra...
When I was a teenager, I stood in front of the mirror and poked at that little bun…
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When I was a teenager, I stood in front of the mirror and poked at that little bump that is on th...
The right to decide over one's own body...
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The right to decide over one's own body can just as well be to choose to show more, as well as l...
Diving-proof baths 💦
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Diving-proof baths 💦 🌙 You should feel safe and comfortable doing what you want in your swimwear....
The top! Bras on the beach are not for everyone.
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The top! Bras on the beach are not for everyone. Some of us find it nice to be able to move freel...
Don't let your clothes limit you!
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Don't let your clothes limit you! You should be able to move freely, bend, squat, sit comfortably...
I was 13 years old and had bought a new bathing suit.
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I was 13 years old and had bought a new bathing suit. Neon green and cut high above the hip. In ...
Sofia: I looked for a long time for an alternative to the tiny bikini bottom.
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Sofia: I looked for a long time for an alternative to the tiny bikini bottom. Guys swim in shorts...
To question social norms and create new ones,
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Questioning societal norms and creating new ones, that's how we make the world a better place. On...
The bikini line – a line you need to create on your body – with a razor
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The bikini line – a line you need to create on your body – with a razor – in order to fit into an...
"Have the people who design bikini bottoms ever seen a female genitalia?"
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"Have the bikini bottom designers ever seen a female genitalia?" asks Maria Sveland in a column i...
Your clothes shouldn't limit you!
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Your clothes shouldn't limit you! If they are going to do anything, they should make life easier ...
Enjoy the sun! ☀️
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Enjoy the sun this summer! ☀️ Here in the north, many long for the light and warmth of summer dur...
You are perfect just the way you are, you don't need to be adjusted ❤️
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Free from push up, hold in and other "shaping" God, can a woman only look like women look. You ar...
Imagine the concept of buying nice clothes. Not clothes that will help you hold in, reshape, push up.
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Imagine the concept of buying nice clothes. Not clothes that will help you hold in, reshape, push...
We are on the beach for our own sake ✨
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We sit how we want ✨ We relax in the most comfortable way ✨ We are on the beach for our own sake ...
We are here to normalize swimming shorts as an obvious option for girls too.
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We are here to normalize swimming shorts as an obvious option for girls too. Why wouldn't it be?...
"But, that's not a good idea, then I get less to look at on the beach"
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"But, that's not a good idea, then I get less to look at on the beach" We usually get that commen...
You only have one option if there are options to choose from
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You only have one option if there are options to choose from ✨ 🌙 Of course, everyone should feel ...
Bikini line. Funny word, right?
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Bikini line. Funny word, right? A line you need to create to fit in the bikini briefs👙 So they ha...
"As a girl, you have to think about how you sit," my mother said
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"As a girl, you have to think about how you sit," my mother said "Then what the hell for?" I say ...